I am helping the environment.
Now Jade Riviera Cancun is committed to employing a variety of eco-friendly and socially responsible practices to promote a sustainable tourism environment.
Now Jade was recently recognized by the Rainforest Alliance for implementing a waste management program in its Exemplary Practices for Sustainable Tourism publication. Click here to learn more!
Amigos de Sian Ka'an
Now Jade is a proud member of Amigos de Sian Ka'an, the mission of which is to conserve biodiversity, promote the socioeconomic development of local communities, and influence environmental culture and policies.
Green philosophies include:
- Energy-saving, motion-sensor light switches
- Water-efficient bathroom systems
- Biodegradable bathroom amenities (shampoo, conditioner, hand soap, body wash)
- Grease from kitchen safely discarded through a third-party
- 100% eco-friendly cleaning products
- Discarded paper used for arts & crafts in the Explorer’s Club
- Waste recycling program
- Protected mangroves surround resort
- Turtle release program
Rainforest Alliance Certified™
Now Jade has been awarded with the Rainforest Alliance Certified™ mark for achieving significant and measurable sustainability milestones. This verification assures the commitment of Now Jade to reduce the impact of its activities on the planet and local communities.
To demonstrate a commitment to the community, handmade, local products are sold in shops and stores at Now Jade. Additionally, soft and hard goods are donated to local charities.
In 2016 Now Jade Riviera Cancun's Waste Management Program:
- Avoided 439 tons of food waste by recycling compost and livestock food. This waste is equivalent to the waste generated by 1,203 people in a year
- In addition, 66 tons of plastic, cardboard, paper, and aluminum were recycled. That is the equivalent to the waste generated by 1,203 people in a month.
- Of the above, 30 tons of paper and cardboard were recycled and amounted to 95 tons of CO2 and it saved 684 trees from being cut down.
Since 2008, Now Jade has been concerned about the 10,000 white mangrove trees which are endangered. We have strived to reduce our carbon footprint during our guests' visits.
We have continuous training on climate change, separation of hazardous waste, and we work closely with environmental care experts and the government to reduce our impact on the environment.
Proudly, Now Jade's family of collaborators implemented actions in support of the Mayan community El Naranjal located at Ignacio Zaragoza, which has a beautiful cenote and archeological remains. Through the donation of school supplies and toys we promoted the integral development of children in the community. We also shared in the local tradtions on January 6 by delivering food to the community.